I am Danielle Mitchell and I am a Marketing Professional. About 2 years ago, I found myself becoming extremely passionate about the injustice going on not only in the world but in my own backyard. I got so sick and tired of signing petitions and following movements but seeing no fruits of that labor. So I thought to myself: I have a degree in Marketing and Management, I have the work experience to match my education, so why not utilize my skills set for my own personal business branding that makes a difference? Marketing allows me to fulfill my creative spirit while using my social media platforms and relationships to create an end result that can benefit the Black community.
ABOUT AVERAGE BLACK GIRL
“AVERAGE BLACK GIRL“
The mission of Average Black Girl is to promote and market Black-Owned businesses and products. Average Black Girl exposes my viewers to thriving Black-Owned businesses, products, and brands to encourage the Global community to invest its resources into the economy of Black-Owned businesses. Average Black Girl is all about galvanizing its viewers to BUY BLACK and in INVEST IN BLACK BUSINESS. The Black community is often targeted to purchase products that are marketed toward the Black community, but these products are not produced, created, or owned by members of the Black community. Average Black Girl fulfills the need for mass advertisement and promotion of products, services, and brands owned by members of the Black Community.
CONCEPT OF AVERAGE BLACK GIRL
Due to systematic racism, there are a lot of untrue stereotypes and misconceptions about Black-Owned Businesses. Average Black Girl understands the importance of cultivating an economy that enables the success of Black-Owned businesses and garners the next generation of Black Millionaires. As a consumer, Average Black Girl consciously invests its monetary resources into the Black community. In the quest to BUY BLACK, Average Black Girl ran into the obstacle of locating and identifying Black-Owned businesses to meet its consumer needs. Average Black Girl seeks to eliminate this process for consumers. Our concept is to make BUY BLACK easy and accessible for all consumer needs. Average Black Girl aids its viewers and documents its experiences with products and services provided by Black-Owned, by providing YouTube Reviews and it identifies products and serviced Average Black Girl certifies as high quality.
Average Black Girl started gaining popularity within the first 90 days of launching its channel and had well over 100 subscribers. That proved that there is a market that is hungry for the identification of products and services produced by Black-Owned businesses and has a commitment to investing its dollars into those Black-Owned businesses.
- Average Black Girl YouTube Channel
- The Average Blog
- Marketing Coach
- Melanin Business