Fake it ’til you make it used to be the way to get buy-in from new clients. The followers will still come, but now we know the follower number is only so significant. The real question is: What …
4 Small Businesses That Are Going to Thrive in This Economy
With the current state of the economy being as it is, many people are afraid to start their own business. After all, we’ve all heard stories about people who launched a new business only to be forced …
Small Business Branding 101
Small businesses need to have a comprehensive branding plan from day one if they want to stay competitive. There used to be a time when small businesses didn’t have to pay that much attention to their…
Effective and Low-Cost Marketing Tips for Small Businesses
Running a small business can be challenging when it comes to marketing, mainly because of a limited budget. Big companies allocate six or even seven figures for their marketing campaigns, while smalle…
Best HR Strategies for Startups
One of the most common reasons why startups fail is not being able to put together the right team. Thus, having the right HR strategy is extremely important. The point of human resource management is …