WHAT IS AFFILIATE MARKETING?
“Essentially affiliate marketing involves a merchant paying a commission to other online entities, known as affiliates, for referring new business to the merchant’s website. Affiliate marketing is performance-based, which means affiliates only get paid when their promotional efforts actually result in a transaction.” (Acceleration Partners).
With affiliates the options are endless. Many of your favorite sites have affiliate programs. All you need to do is google (company name affiliate program). For example, Amazon, Best Buy, and Target all have affiliate programs!
Here are some proven lessons when working with Affiliate links!
Who Are Affiliates?
Affiliates can be anyone but they tend to be bloggers or content generating sites. Think of the “fashion bloggers” and all the money the reports talk about them bringing in. The links to where you can get the pieces from their outfits are being tracked with affiliate links.
How Does Payment Work?
Traditional Ads vs Affiliate Links.
When you think of traditional ads you think of billboards and commercials. There is no way to track if that exposure is bringing in direct sales. With Affiliate links, companies are only paying for results/ sales. So they know exactly where their money is going and have no worry on if it is working.
Here are some tips on how to use Affiliate Links.
Being super useful.
When you provide tools, apps, and websites that provide an answer to a question you are able to gain trust, reel in repeat visitors, and allows for a clickable atmosphere.
Tried The Site Before.
What you do not want to do is run an affiliate/ promotion on a product that is not super quality. I made the mistake of doing a social media campaign for a clothing store for a free dress, all you had to do was pay for shipping. I even bought the dress during the campaign and the dress was not what was pictured, poor quality and was missing the underslip. I essentially ordered a black see-through overlay of a dress. I was embarrassed and vowed never to do that again. It is a lot of great people online and a lot of scammers and going that extra length of trying something before putting your name on it is a must!
Fashion bloggers and fashion influencers make money on social media as well as on blogs. Sometimes you are given a discount code and sometimes you are given a link and sometimes both! If you can factor into outfits, I would strongly recommend it!
There are affiliate marketing networks where companies go and submit their campaign. You apply and submit your proposal. If accepted they mail you the product and the money to pay is in queue. Once you finish the campaign and show proof that you have posted it online. You will get your money sent to a direct deposit.
For more information on how to make money through marketing check my post below. I list specific websites and more details!